A friend of mine and I are starting to get together every week in a type of “iron sharpens iron” discussion. We have both been Believers for several decades and yet we both yearn to learn more about what it means to be a relevant follower of Jesus in today’s world. To that end we started reading a book called “The Way of the Heart” by Henri Nouwen. Today I read this passage from the book and couldn’t help but see it as a wonderful insight – and also a challenge – to all of us who work on behalf of the poor and outcast.
All posts in Non-Profit Marketing
Marilyn Farmer, the Executive Director of our client MorningStar Mission, recently gave me a heads up on an idea put in place by Pathways to Housing in New York. Did you see the article on philanthropy.com?
Video of a shimmering homeless man was projected onto a wall with a message above him asking passersby to text a code and get the man off the street.
I came across this research from Bob McCurdy, president of Katz Marketing Solutions. Thought the stats were fascinating. The numbers are going against the assumptions many have about radio.
Younger people remain committed to their radios, according to the recently released Nielsen white paper, “How U.S. Adults Use Radio and Other Forms of Audio.” By realigning the data socioeconomically instead of by medium or audio platform, the study offers an unprecedented glimpse into the media habits of various population segments.
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